Get the fibre
Councils must speak up in areas where broadband is slow or non-existent. The future-proof answer to high-speed connectivity is to get as much fibre, as far into the network as possible (even to act as backhaul for mobile services). In urban and suburban areas, the market itself will take care of it, but councils and other public sector bodies may have a key role to play in those areas where even first-generation broadband never reached. It seems unlikely though that demand will be driven by the public sector itself - the reality is that streaming of HD entertainment content and the like will far outstrip even the heaviest workloads imaginable from the sector itself.