It proposes 2 main measures:
* a new public consultation to prepare a recommendation on creative content online.
* a new stakeholder discussion group - the "Content online platform" - which will look at forthcoming challenges.
and identifies 4 main areas requiring EU action:
* availability of creative content - if online content services are to develop, more good content is needed, actively licensed and accurately priced for use via the new platforms.
* multi-territory licensing of creative content - the lack of multi-country copyright licences makes it difficult for online content to fully benefit from potential access to the entire EU market.
* digital rights management systems (DRMs) - these technologies, often used to restrict access to high-value content (e.g. sports and movies), need to be made more interoperable, i.e. designed to work with all types of hard- and software.
* piracy / unauthorized file-sharing - cooperation is needed between service providers, producers and consumers, to:
- ensure an adequate online supply of easily available and attractive content
- adequately protect copyrighted works
- raise awareness that copyright secures a legitimate reward for producers.
http://www.ibls.com/internet_law_news_portal_view.aspx?s=sa&id=1525
