India-based Tata Communications today announced the establishment of Global Media and Entertainment Solutions (GMES) group and a planned investment of around US$50 million in the newly-formed global media and entertainment solutions business over the next two years. The company also launched its dedicated global video network, Video Connect, and unveiled its media management platform, Mosaic, which Tata Communications recently acquired from BT Group. Video Connect is designed to help broadcasters, studios and production houses deliver video content flexibly and cost-effectively to media hotspots worldwide, said the company. It added that the Mosaic platform, with its cloud-based media management, aims to help media customers improve cross-enterprise collaboration for content creation, management and multi-format delivery.
Significance: As part of the GMES portfolio, Video Connect and Mosaic, will complement Tata Communications' existing media and entertainment services. Through the GMES group, Tata Communications aims to maximise the opportunities that digital media provides by enabling end-to-end management, distribution and delivery of content over its life cycle from production to distribution. The company, part of the diversified Tata group, has been expanding across the world, particularly in the emerging markets, through the Tata Global Network, a Tier-1 IP network with connectivity to more than 200 countries. Its latest foray into the media and entertainment segment is driven by its desire to capitalise on the rising demand of converged telecoms and media services.
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