by Devindra Hardawar
Consumers and businesses alike have something to learn from just about all of your social media interactions. How many people did your post reach? What sort of links do your followers like best? Does anything you do online even matter?
Fortunately, the rise of social media has been accompanied by the creation of tools to that analyze the impact of most of your social media activities. For anyone serious about building their online presence (say “personal brand” one more time) or help grow their businesses’ reach online, social media analytics tools are essential.
As part of VentureBeat’s new research initiative, we’re building a top 10 list of the best social media analytics tools on the Web. Here is a list of our initial choices, in alphabetical order. But just as we did with our recent call for the top online health services, we’re also calling for your participation.
Fill out this survey to tell us if you agree with our choices or if you think we should consider other companies.
We also welcome your feedback if you’re familiar with any of these tools. The goal is to create a comprehensive list of social media analytics tools that actually deliver on their promises. Everyone who participates in creating the research by filling out the surveys will get a copy of the final results, and we’ll continue to update our rankings of these companies over time.
This is just the beginning.
Source: http://venturebeat.com/2013/12/20/top-10-social-media-analytics-tools-the-venturebeat-index/