Information Policy

IAB Europe: Commision Issues E-Commerce Package Of Digital Single Market Initiatives

 IAB Europe commends the Commission on its continuing strong interest in promoting Europe’s digital economy, as evidenced by the e-Commerce Package of 3 initiatives issued today alongside a Communication on online platforms and a Proposal to revise Directive 2010/13/EU on Audiovisual Media Services. But the Association also cautions against the risk of legislative indigestion.

Hungarian internet tax now “dead”

The controversial internet tax that was going to be introduced by Hungarian government is now dead and will never the revived, according to Tamás Deutsche, the commissioner for the national consultation on digital developments (InternetKon).

Africa: The Growth of Africa's E-Commerce Sector - the Winners and Losers As This Habit Takes Hold

Africa's e-commerce sector has now got a foothold in a wide range of countries, some obvious but many less obvious. As with m-money, it will grow in some places but not others. Russell Southwood looks at how things will change and who the winners and losers will be in the telecoms and internet sectors.

Information Economy Report 2015

Information Economy Report examines electronic commerce, and shows in detail how information and communications technologies can be harnessed to support economic growth and sustainable development. The Information Economy Report 2015 highlights how some of the greatest dynamism in electronic commerce can be found in developing countries, but that potential is far from fully realised. The report examines opportunities and challenges faced by enterprises in developing countries that wish to access and use e-commerce. It highlights that latest market trends, benchmarks country performances with the UNCTAD E-commerce index, reviews examples of e-commerce in rural areas and low-income countries, addresses relevant legal issues and provides policy recommendations.

Source: http://unctad.org/en/PublicationsLibrary/ier2015_en.pdf

Meet the Polish e-commerce

Dozens of websites, expert advice, practical information, and above all – results of  e-commerce research. Who are the Polish e-consumers? Gemius has prepared a report for foreign investors titled “E-commerce in Poland 2014. Meet consumers, observe trends, invest, find partners”. 

Four in five Polish internet users visit e-commerce websites. Three-quarters of the online Poles have had the experience of online shopping. Every tenth of these e-consumers opted for a foreign store. There’s no doubt that the Polish online business is experiencing a boom. This is why, Gemius prepared the report catering for the needs of entrepreneurs who intend to invest in the Polish e-commerce. 

“Poland holds an enormous purchase potential, generated by its nearly forty-million strong nation, with more half of them being active internet users. The largest players have already discovered the potential of Polish e-business and decided to invest in that country”, says Mateusz Gordon, e-commerce expert at Gemius. 

The report author further explains that Poland is not only a country of consumers. ”Poland is also home to new technologies and talented people who can contribute to the development of e-business in CEE and world-wide. The competitive advantage of Polish specialist over their Western European colleagues is the costs related to their work”, adds Gordon.

The report in the link presents some key information concerning the Polish market and features a description of the Polish e-consumer with comments of experts in relevant fields of business, pointing out to the possibilities and threats of the local e-commerce. The paper also offers some practical information for investors from outside Poland. With their needs in mind, the report advices on how to select an RTB agency or what considerations should be taken into account when opting for SEM. It also provides legal and tax information as well as a catalogue of member companies of the Chamber of Digital Economy (e-Chamber), which is an association of e-commerce businesses in Poland.

The English language version of the report is available here.